KoZhaN JSC: Honoring History with Warmth, Building the Future with Responsibility
— A Social Responsibility Initiative on the Eve of Victory Day

On the morning of May 8, 2025, as spring mist lingered over the streets of Kazakhstan, representatives from KoZhaN JSC quietly set out with envelopes full of heartfelt respect. When an elderly veteran took one in his trembling hands, sunlight streamed through the window, casting a glow on his timeworn face—a moment both intimate and profound. Scenes like this unfolded in more than 30 households on the eve of Victory Day, forming a tribute that transcended generations—a sincere dialogue between corporate social responsibility and human dignity.

In this initiative, KoZhaN JSC exemplified the essence of the “Social” dimension in ESG—with precision, compassion, and respect. The veterans receiving visits were, on average, over 90 years old. Their wrinkled hands once ushered in the dawn of peace; their bowed backs carry the weight of history. Each donation provided tangible relief from life’s burdens while honoring their dignity with thoughtful care.

In one nursing home, a centenarian gently held the hand of a visitor and murmured, “Young people still remember…” That unfinished sentence encapsulates the deeper meaning of KoZhaN JSC’s actions. The company did not stop at material support—it launched a historical memory initiative, transforming veterans’ stories into vivid educational resources. These firsthand accounts of courage and conviction will be compiled into multimedia learning materials, allowing future generations to feel the warmth and weight of living history.

This act of remembrance was like a bridge across time, connecting business civilization with cultural spirit. When a company transforms social responsibility into a commitment to preserving collective memory, ESG’s social value extends beyond data reports and becomes a spiritual bond between generations.

“True victory lies in preserving reverence for history, even in times of peace.”

This belief runs through all of KoZhaN JSC’s efforts. As ESG becomes a global benchmark for sustainable business, corporate responsibility must go beyond simple philanthropy—it must respond to society’s deeper needs with care and intention. Acts of remembrance such as these are not merely corporate gestures, but a collective tribute from a nation to its era of heroes.

As dusk fell, this Victory Day tribute by KoZhaN JSC came to a close. Like seeds planted in the soil of time, this act of remembrance and responsibility will grow under the nurturing light of business civilization. When a company uses ESG as a guiding principle to integrate economic value with social meaning, the spirit once forged in war will rekindle hope in the hearts of a new generation.

This may be the most profound tribute to Victory Day—and the most vivid interpretation of what true responsibility means.